Blog
Guides for business owners
Practical advice on websites, SEO, and digital strategy. Written for people who run businesses, not for developers.
Strategy
Do I Really Need a Website for My Small Business?
Justifying the expense
Social media profiles and Google Business listings are free — so why pay for a website? We break down the numbers, the risks, and the real long-term cost of not having one.
7 min read
PlanningHow to Know If You Need a Custom Website vs a Template
Determining complexity level needed
Squarespace, Webflow, and WordPress templates can launch a site in a weekend. But there are situations where a custom build pays for itself quickly. Here is how to decide.
8 min read